The market metaphor, as well as the structure of the online dating site itself, may focus attention on determining the best formula i.
Perhaps in light of this, some online dating sites now offer personality tests, academic research, and expert advice to help match people Gottlieb, Online dating participants tread a fine line between embracing the marketplace metaphor and denying it.
Crocodile bites foot off another crocodile
They seek to benefit from the positive cts of this mode of meeting others, such as the choice it entails and the ability to proactively specify a combination of traits while shopping.
These negative cts include the commodification of relationships and people, which devalues the uniqueness of individual actors and encourages a more clinical approach to finding a mate.
In one study of mediated dating, the prevalence of market metaphors was met with resistance.